
AI in Marketing: Revolutionizing Consumer Engagement
Marketing today looks very different from what it was a decade ago. With the rise of Artificial Intelligence (AI), brands

Marketing today looks very different from what it was a decade ago. With the rise of Artificial Intelligence (AI), brands

In today’s competitive job market, recruiters seek more than just a degree when hiring PGDM graduates. They look for professionals

Dr. Saba Jafri, Associate Professor at JK Business School, with over 20 years of experience in Human Resource Management and

Meet Dr. Kirti Mankotia, Associate Professor at JK Business School, who brings a wealth of experience in HRM and leadership, shaping future leaders with innovative teaching methods and deep industry insights.

Gain fresh perspectives on economic development from Dr. Tanmoy Bhattacharya’s latest literature review to be published in the European Economics Letters. Learn from JKBS’s faculty’s expertise.

At the heart of every leading educational institution is a dedicated faculty that drives its success and reputation. The Best

1. Adapt To Your Customer’s Needs—Digitally- Forward-thinking businesses are wise to evolve their branding to match these trends. 2. Become